7 Killer Strategies To Optimize Your Affiliate Marketing

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7 Steps to Optimize Your Affiliate Marketing

To succeed with affiliate marketing strategies, you’ll need all the gears in your affiliate marketing ‘machine’ to be perfectly aligned so that the machine runs smoothly and generates sales like clockwork.

In order to reach this stage, there are a few factors that you must be aware of and make sure that they’re all optimized so that your marketing efforts yield the best results. Getting them wrong can end in frustration and a loss of time, energy and money.

Let’s look at the 7 steps below.

1. Formulate a plan

If you fail to plan, you’re planning to fail. Before even getting started on the content creation or buying a domain, you’ll need to assess if your niche is worth targeting. Is it overly competitive? Are there enough products to promote? Will you be targeting long tail keywords?

You need to know your plan of attack and exactly what you’re going to do. That is your first step.

2. Research and reach

The second step is research and reach. You must do a lot of research before diving into the niche. It’s fine to even spend a week or two doing thorough research. You’ll get a feel for the niche and know just how far your reach will be. Better to be well-prepared than to get started and be unprepared.

If the niche you are in has a very small audience, your earning capacity will be limited. While you can still give it a try, it’s inevitable that you reach an income ceiling that you can’t seem to break through. So, be aware of this.
 

best affiliate marketing strategies

 

3. Traffic


Traffic is of paramount importance. The more targeted traffic you have, the more sales you’ll make.
 
So, you need to know where you’ll be driving traffic from and what you’re going to do.
 
Focus a huge chunk of your efforts on getting the right traffic to your web properties.

4. Content creation and marketing

No matter what affiliate product you’re promoting, there will be some type of content creation involved. You could be writing blog posts or creating infographics or just pinning images on Pinterest – whatever the case, it is content creation and marketing.

People come online looking for information. They’re looking for content. The better and more engaging it is, the more visitors you’ll attract and retain. Your goal should always be to help the visitor out. Avoid appearing like a rapacious marketer who only hard sells and hypes products up. It’ll just turn off most people and cost you sales.
 
5. Promoting

When you’re online, you must promote your content. Actively post your images in image sharing sites, share your videos in as many places as you can, get in front of as many crowds as you can, etc.

There are people on Pinterest who love gardening. There are also people in Facebook groups who love gardening. Let’s not forget all those people who subscribe to gardening channels on YouTube… because they love gardening.

Guess what? Most of them are not on all 3 sites. The audiences will be different. So, by promoting your content on different platforms, you’ll reach more people.
 
Here’s an article to add to your research, Pat Flynn’s smart affiliate marketing guide. Also a must read on this topic. 
 
 

Smart Affiliate Marketing Strategies – Pat Flynn’s Epic Guide to …

Affiliate marketing. You’ve probably heard of it. Maybe you’ve even tried it.

But even if you have some experience with affiliate marketing, how much do you know about doing it effectively? The answer for many folks, sadly, is “not much.”

I want to change that. And so, if any of the above describes you, I’m glad you’re here! Stick around, because you’re going to learn some incredibly useful things about affiliate marketing and how it can fit into your online business success.

In this EPIC 8-PART SERIES, I’ll give you everything you need to get started and succeed with affiliate marketing, and create massive value for you and your audience along the way. Let’s dive in!  

Because this guide is…well, epic, I’ve also assembled it into an easy-to-read PDF that’s great for note-taking. To get the PDF, fill out the form below and I’ll email it to you. It contains all the information you see in this series, just in a more portable package.  



6. Analyzing

Affiliate Marketing For BeginnersAnalyze your traffic stats, clicks, sales, conversions, etc. Even if numbers scare you, after a while you’ll get a hang of things. Once you understand the numbers, you’ll know how to scale your efforts and improve upon the winning strategies while ditching the poorer performing ones.

7. Rinsing and repeating

Last but not least, find out what’s working and keep repeating your efforts. Rinse, lather and repeat. Consistency is everything and your repeated efforts multiplied over time will result in avalanches of sales.
 
You may also wish to compliment you affiliate marketing strategies with SEO. SEO is a fantastic way to passively generate online affiliate sales and it is important to know the basics of how to start implementing this strategy. Start with this article here: 
 

How to perfectly balance affiliate marketing and SEO Search Engine …

In all my years as an SEO consultant, I can’t begin to count the number of times I saw clients who were struggling to make both SEO and affiliate marketing work for them.

When their site rankings dropped, they immediately started blaming it on the affiliate links. Yet what they really needed to do was review their search marketing efforts and make them align with their affiliate marketing efforts.

Both SEO and affiliate marketing have the same goal of driving relevant, high-quality traffic to a site so that those visits eventually turn into sales. So there’s absolutely no reason for them to compete against each other. Instead, they should work together in perfect balance so that the site generates more revenue. SEO done right can prove to be the biggest boon for your affiliate marketing efforts.

It’s crucial that you take a strategic approach to align these two efforts.

One of the reasons why affiliate marketing may clash with SEO is because you’re trying to sell too many different things from different product categories. So it’s extremely challenging to align your SEO efforts with your affiliate marketing because it’s all over the place.



Follow the 7 steps above and you’ll be an affiliate marketer par excellence. If you found this article helpful you may also enjoy our post “4 Top Affiliate Marketer Tips For Traffic Generation.” 
 
And for more information on how to use Facebook ADs to promote your affiliate offers subscribe to the Cash is the answer emails and getour free “5 Steps to Facebook Freedom” video series. It comes with a video case study by a top Facebook marketing agency owner. 
 
Make t happen,
 
Liam